Apple’s Secret Price Hike Explained
Apple just raised prices in the middle of a product year—here’s why.
This clip delivers a clear payoff with Apple’s unprecedented price hike, backed by shocking statistics on memory costs. It’s standalone, emotionally compelling, and ties directly to the AI tax narrative.
factory would do. They shifted 93% of their production towards AI memory because that is a rule of capitalism, right? Capital always flows to the highest bidder. Now watch what happens at bigger scales. DM prices are up by 171% year-over-year as of March 2026. DDR5 memory are up 4x since September 2025. A contract price for PC memory is up by 105 to 110% in one quarter. In fact, Dell CEO said that the price of 1 GB of DAM went from 0.43 to $2.39 in just 6 months. That is a 5 and a half times increase in price. In fact, that is why on 25th of June 2026, Apple did something that it had never done before. In the middle of a product year, Apple simply raised their prices. This is the reason why
- Why Your Next MacBook Will Cost More
- The AI Tax You’re Already Paying
- Apple raised prices mid-year
- Memory chip prices surged 5.5x in 6 months
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